Google just killed the ad click tracking industry

It would appear that Google stopped displaying the “Go to ….” message in the status bar when someone clicked on Adsense adverts.

What’s the big deal with this? Unfortunately it means that it’s impossible to track what adverts are being clicked, with the aim of removing low paying or MFA adverts using the competitive ad filter.

eCPM is up today, possibly because Google stopped arbitrage accounts. I hope it’s a sign of better things to come and Google will improve their filter to the extent that it would make the competitive ad filter redundant except for filtering out competitive adverts, like it was supposed to!

Dump Javascript at the end of your page

You’ve seen it plenty of times before. A website loads but only the sidebar appears. The loading graphic in your browser is still spinning and there’s that “contacting …” or “loading …” message at the bottom of your window. Why?

The most common cause of this is because the site uses a chunk of Javascript loaded from a remote site. Think of those fancy chat widgets, Snap.com popups and even hit counters. If those sites are slow to load, they could make your site slow too. The best place to put that code is right at the bottom of the page, after all the content, if you can and it’s appropriate.

I just noticed this happening on Pro Blogger a few minutes ago. Darren’s c2.gostats.com stats are loaded just below the sidebar and because that site was responding slowly the main content part of his blog didn’t display immediately. This may be a storm in a teacup because the next time I refreshed it loaded fine but remember, first impressions count. You don’t want to keep a new visitor to your site waiting.

The ever pervasive Snap.com seems to suffer this sort of problem on a regular basis so be extra careful when you use their Javascript applet. If it takes a while to load, so will your blog.

To further confuse matters, there’s also a bug in Firefox that makes the “Transferring data from …” message appear longer than it should. The guys at Sphere noticed this after complaints their Javascript was loading slowly. It’s all a bit of a mess really!

Welcome Dublin!

It’s now easier than ever to use Google Analytics thanks to the interface revamp it’s gone through. Michele had the scoop yesterday and I’m very impressed. From your dashboard you can drill down to various aspects of your website’s traffic.

One of those is a clickable map of the world that eventually led me to the following map of Ireland. That’s a lot of traffic from Dublin, but it’s probably something to do with the way Internet traffic in the country is routed. That, or the fact that a quarter of the population live there. Welcome Dublin people to Holy Shmoly!

eire.gif

keywordhits.gif

A few days ago I listed the keywords people use to visit my site but now it’s easier to find that information and dig deeper into archived traffic stats. Inside the new Analytics interface, go to “Traffic Sources” where you’ll find “Top Traffic Sources”. Click on the keywords for pretty graphs!

Update! Some people aren’t happy with the new upgrade. Chris Silver Smith thinks it’s a downgrade from the old interface.

Top 10 dodgy website keywords

Would that be the top 10 keywords for a dodgy website, or top 10 dodgy keywords for a website?

It would be the latter actually. Thanks to the Keyword Rreport in Google Analytics I found out what the most searched for terms that brought people to Holy Shmoly! were and it wasn’t a pretty sight.

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At least “cgwd” is a Linux word.

There is a positive side to this however. A lot of keywords are used to find this blog. The top ten are only a small slice of the pie so even though those keywords drive a lot of traffic here they are not the main sources it.

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I found out about the Google Analytics Keyword Report through this post via James who kindly linked to my previous post!

What are the top ten keywords for your blog?

What the heck is that RSS thing anyway?

I’m not going to explain it but a short video I found on Conor’s blog will. It’s produced by Common Craft and explains in easy to understand terms why and how this stuff can make your online life so much more efficient and fun. When you’re done watching the video, click on the Subscribe link over on the sidebar and subscribe to my blog to see how easy it is! You’ll never look back after you discover the power of RSS syndication!

And one final tip, if you’re following the comments on a blog post, you can subscribe to that post so you’ll be notified when a new comment appears! Say you don’t like cats, well my 8 reasons to hate cats post would be right up your alley. It seems to be very popular for some reason. Instead of refreshing the same page over and over again, look for the “Feed for this entry” link and subscribe to it. The cat-hating conversation appears in your news reader along with all your other feeds!
PS. I love cats!

Google Adsense joins the Google collective

Did anyone else get this email from Google Adsense?

They’re migrating their Adsense logins to regular Google ones which is a good and bad thing. It’s good because it’s a single sign on for Adsense, Gmail and whatever else you’re having, but it’s bad because Google know so much more about your activities. They even own Double Click now so imagine what else they may gleam about your browsing habits?

Another side effect of the migration is the “remember me” setting. Instead of having to login when the Adsense page times out, the login iframe will still be logged in. It’s slightly worrysome to be honest because the timeout was a useful feature on an application with commercially sensitive data. The only other Google service I use, Analytics, doesn’t auto login unless you bookmark and internal page so maybe I should unckeck the “remember me” box next time I login.

Oh, looks like this is old news. Why do they allow people to signup with a different email address if they’re just going to migrate them later on? I have this big long post written so I’m not going to scrap it just because it’s old hat stuff! 🙂

It also gives me an opportunity to ask if anyone would be interested in an ad click tracker with a built in Competitive ad filter manager?

Baby stuff? See Mother and baby on the street!

Desktop Tower Defense should be banned

Desktop Tower Defense could be the most addictive game I’ve played in a while, which is why you should not play it. Never, really, don’t go there. Or if you do, play it now and get it out of your system before you go back to work on Monday.

It’s rather good. I’d write more but I’m in the middle of a game…

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Later .. Two days later Michael Arrington says exactly the same as me. Thanks Donal for the heads up! I’d like to think that he read it here but I suspect the only thing we share are our sentiments about this addictive game.

Is this living?

Is this living?

I spotted this on a large advertising hoarding on the Western Road in Cork this afternoon and snapped it to remind myself to look it up. It’s right by UCC and in the perfect spot to attract the attention of webs savvy students. URLs on hoardings are like honey to a bee with me. I will snap off a few shots of the sign as a reminder and visit later. When I did visit thisisliving.ie I was presented with the following page.

thisisliving-ie.jpg

I have to ask, if I’m visiting thisisliving.ie what country do you think I’m in?

After selecting Ireland and hitting “Enter” I was brought into a nice animation of a resort or hotel which built up and zoomed away again, and then repeated with another 2 locations before being brought to a hotel reception. I signed in and clicked around for about 5 minutes before getting bored of all the loading. It reminded me of the days spent loading C64 games from datasette. At least then I had the cool Ocean or Thalamus loading music to entertain me..

The copyright notice at the bottom of page identifies “Sony Computer” and a quick search took me to this post which has the following tv ad for the Playstation 3. Apparently this advertising campaign has been running all over Europe since January. I’m sure I would have come across a games console somewhere if I had persisted!

Game footage in the above trailer does look pretty. Anyone bought a PS3 yet? Someone told me they’re going for about €600 or so. That correct? You could buy a reasonably specced “home PC” for that much! Supposedly Ireland has a less than healthy obsession with everything Playstation so I’m sure they’re selling like hotcakes!

My £30 Adwords Temptation

google adwords voucher

I’m a sucker for vouchers, if they’ll really save me money that is. I generally read the small print just in case I have to “subscribe for 12 months to take advantage of this deal” and it’s a good thing I read the ones attached to this offer from Google. They’ll give me a £30 Google Adwords voucher to try out Adwords, but according to the terms and conditions written in dark grey on light grey below the main body of the email:

The promotional credit will be automatically credited to your new Google Adwords account once you have entered your promotional code and billing preferences. If you choose the post-pay payment method, the account activation fee (currently £5) will be deducted from the promotional credit before this is credited to your account. If you choose the pre-pay payment method, you must make an initial minimum payment (from which the account activation fee will be deducted) to activate the account before the promotional credit can be credited to your account. You will be charged for any advertising charges that exceed the promotional credit, and you are solely responsible for the payment of any taxes incurred.

Still, if I was interested in advertising my blog I’d go for it. I may yet advertise one of my other sites as I have a few months to redeem the voucher. They’ll have me hooked then! Damn you Google! (Raises fist to air in theatrical fashion and shakes it in anger at the burning sun)