While it didn’t invent search-triggered ads, Google figured out a far more efficient way of turning web-users into buyers. Rather than doling out premium space to the highest bidder, as its competitors did, Google used another algorithm to work out how relevant the ad text was to a given query […]
Google just killed the ad click tracking industry
It would appear that Google stopped displaying the “Go to ….” message in the status bar when someone clicked on Adsense adverts. What’s the big deal with this? Unfortunately it means that it’s impossible to track what adverts are being clicked, with the aim of removing low paying or MFA […]
How to accidentally erase your ad filter
When you’re adding sites to the Google Adsense “Competitive Ad Filter” please do not do what I just did. As my filter has the maximum 200 urls I have to delete entries before adding new one, but I had deleted a couple of urls so I thought I’d have space […]
Is my competitive ad filter broken?
I have noticed adverts from a particular domain listed in my Adsense competitive ads filter are still appearing. I understand it might take several hours for changes to the filter to become active, but 4 days? creativeinterview.com has been on my list since the 22nd of December but I still […]